A Tale of Two Owners (and two communications strategies)
Wednesday, February 25, 2009
The Redskins are the undisputed kings of the sports hill in Washington, DC. While their fortunes of late have been underwhelming, three Super Bowl rings and rich history and tradition keep the fans packed in the stands, and makes DC one of the best football towns in the NFL.
The Capitals, however, have always fought for exposure and attention in Washington.
